Powering Architectural Excellence with Reliable, Innovative, and Sustainable Cable Solutions
Imagine stepping into a state-of-the-art hospital in Riyadh, where life-saving equipment hums with precision. Or walking through a bustling commercial tower in Dubai, where lighting, elevators, and smart systems work in perfect harmony. Behind these seamless experiences lies an often unseen hero: high-quality electrical cables. As the "nervous system" of any building, cables carry power, data, and control signals that turn architectural into functional, safe, and efficient spaces. For developers, contractors, and architects, choosing the right cable supplier isn't just a procurement decision—it's a commitment to durability, safety, and long-term project success.
This is where Coloria stands out. As a leading building material supplier with decades of expertise, we don't just sell cables—we deliver peace of mind. Our electrical cables are engineered to meet the unique demands of global construction, from the scorching temperatures of the Middle East to the stringent safety standards of European hospitals. But what truly sets us apart? We're more than a cable manufacturer; we're a one-stop architectural solution provider that integrates cables seamlessly with over 14 product categories, ensuring your project runs smoothly from design to delivery.
For over 30 years, Coloria has been a trusted name in the building materials industry, with a clear mission: to simplify construction through integrated solutions. Headquartered in China, with a strategic presence in Saudi Arabia and beyond, we've built our reputation on three pillars: quality, reliability, and customer-centricity. Today, we serve as a critical partner for residential and commercial projects worldwide, offering everything from solar panels and wall materials to custom furniture and, of course, premium electrical cables.
Our journey in the Middle East began with a simple insight: the region's ambitious development goals—like Saudi Arabia's Vision 2030—demand partners who understand local needs. With a dedicated agency in Saudi Arabia, we've become a go-to saudi arabia building materials supplier , supporting projects that range from luxury villas to large-scale commercial complexes. Our cables, in particular, have become a staple in these projects, thanks to their ability to withstand extreme weather, meet local regulations, and integrate with diverse building systems.
At Coloria, we believe that one size does not fit all. That's why our electrical cable portfolio is designed to cater to the unique requirements of residential, commercial, and industrial projects. Whether you're building a hospital that demands fire-resistant wiring or a smart home needing high-speed data cables, we have a solution tailored to your needs. Below is an overview of our core cable offerings:
| Cable Type | Key Applications | Standout Features | Compliance Standards |
|---|---|---|---|
| Power Cables (Low & Medium Voltage) | Commercial towers, shopping malls, industrial facilities | High current capacity (up to 33kV), flame-retardant insulation, resistance to oil and chemicals | IEC 60502, BS 6346, Saudi SASO 2870 |
| Control Cables | Smart buildings, factory automation, HVAC systems | Precise signal transmission, flexible design for tight installations, low electromagnetic interference | IEC 60227, UL 1581 |
| Communication Cables (Cat 6, Fiber Optic) | Data centers, residential complexes, hotels | High-speed data transfer (up to 10Gbps), waterproof variants, UV-resistant for outdoor use | ISO/IEC 11801, TIA/EIA-568 |
| Fire-Resistant Cables (LSZH, FR-LS) | Hospitals, schools, airports, high-rise buildings | Maintains circuit integrity for 3+ hours in fire, low smoke emission, halogen-free | EN 50200, BS 7629, ASTM E1354 |
| Specialty Cables (Solar, Marine) | Solar power plants, coastal construction, offshore facilities | Weatherproof, corrosion-resistant, designed for harsh environments | UL 4703 (solar), IEC 60092 (marine) |
Each cable in our lineup undergoes rigorous testing in our in-house labs, where we simulate extreme temperatures, humidity, and mechanical stress to ensure they exceed industry standards. For example, our fire-resistant cables are subjected to 950°C flame tests for 180 minutes—far longer than the 90-minute requirement for most commercial projects. This dedication to quality means fewer replacements, lower maintenance costs, and, most importantly, safer buildings for occupants.
What makes Coloria different from other cable suppliers? We don't operate in isolation. As a one-stop architectural solution provider , we integrate our cables with the rest of your building materials, creating a streamlined, efficient procurement process. Imagine this: you're managing a hotel project in Jeddah. Instead of coordinating with five different suppliers for cables, lighting, HVAC, and furniture, you can source everything from Coloria. Our team of experts will even help you align materials—ensuring, for instance, that your cables are compatible with our energy-efficient lighting systems or solar panels.
This integrated approach saves you time, reduces logistical headaches, and minimizes the risk of compatibility issues. For example, a recent client in Riyadh was building a mixed-use development and needed cables, elevators, and kitchen appliances. By choosing Coloria, they cut their supplier list by 60%, reduced delivery times by 30%, and avoided costly delays caused by mismatched materials. It's this "whole-project thinking" that turns clients into long-term partners.
In a market flooded with cable suppliers, what makes Coloria the right choice? Here are five reasons our clients keep coming back:
"We've worked with Coloria on three projects in Saudi Arabia, and their cables have been flawless. On our last hotel project, their fire-resistant cables passed the strictest local safety tests with ease, and their team even provided on-site support during installation. For us, Coloria isn't just a supplier—they're a partner in success."
— Ahmed Al-Mansoori, Project Manager at Al-Riyadh Construction Co.
Saudi Arabia's Vision 2030 is transforming the country into a global hub for innovation, sustainability, and economic diversification. At Coloria, we're proud to contribute to this vision by supporting projects that drive localization, create jobs, and promote green growth. Our cables are integral to initiatives like NEOM, the world's first smart city, where reliability and sustainability are non-negotiable. We're also investing in local talent—training Saudi engineers and technicians to install and maintain our products, aligning with the vision's goal of empowering the national workforce.
Beyond Saudi Arabia, we're expanding our reach to support sustainable construction globally. From green buildings in Europe to affordable housing in Southeast Asia, our cables are helping developers meet carbon-neutral targets without compromising on quality. It's not just about selling products; it's about building a future where construction is safer, smarter, and more in harmony with the planet.
Every construction project tells a story—a story of innovation, collaboration, and ambition. At Coloria, we want to be part of your story. Whether you're a contractor in Riyadh, an architect in Dubai, or a developer in London, we have the cables, expertise, and passion to bring your vision to life.
Ready to experience the Coloria difference? Contact our team today to discuss your project needs. Let's build not just buildings, but legacies—powered by cables you can trust, and a partner who's with you every step of the way.
Recommend Products