In the heart of Riyadh, a young Saudi engineer named Ahmed al-Mansoori walks through a bustling construction site, clipboard in hand, checking off delivery notes for kitchen appliances. "Five years ago, I thought I'd have to move abroad to find a career in this field," he says with a smile. "Now, I'm leading a team of 12 local technicians, installing smart ovens and refrigerators in a new commercial complex downtown. This job didn't just change my life—it changed my family's future."
Ahmed's story isn't an exception. It's part of a larger narrative unfolding across Saudi Arabia, where the intersection of Chinese innovation and local ambition is reshaping the job market, particularly in the building materials and home appliances sector. At the center of this transformation is one-stop architectural solution provider companies like Coloria, bridging global supply chains with Saudi Arabia's "Vision 2030"—a bold plan to diversify the economy, boost local employment, and build sustainable communities.
Saudi Arabia's Vision 2030 isn't just a policy document—it's a promise to its people. Launched in 2016, the initiative aims to reduce the kingdom's dependence on oil, create millions of jobs for Saudi citizens, and foster a more vibrant, diversified economy. One of its key pillars is "localization," a push to train and employ Saudi nationals across industries, from technology to construction. For the building materials sector, this means moving beyond importing products to building local supply chains that empower Saudi workers.
Enter Chinese companies like Coloria, a Saudi Arabia building materials supplier with decades of experience in the Middle East. "We didn't just come to sell products," explains Maria Zhang, Coloria's regional director for the Middle East. "We came to build partnerships. Vision 2030 aligns perfectly with our own values—investing in people, sustainability, and long-term growth. For us, supporting local employment isn't a box to check; it's how we do business."
The numbers tell the story. According to Saudi Arabia's Ministry of Human Resources and Social Development, the construction and building materials sector is projected to create over 800,000 new jobs by 2030. A significant portion of these roles—from design and manufacturing to installation and maintenance—are being filled through collaborations with global suppliers who prioritize localization. And when it comes to kitchen appliances, a cornerstone of residential and commercial building projects, Chinese-Saudi partnerships are leading the charge.
Walk into any modern Saudi home or hotel today, and you'll likely find sleek, energy-efficient kitchen appliances—refrigerators that keep food fresh in desert heat, ovens designed for local cooking styles, and dishwashers built to conserve water. Many of these appliances come from China, but their journey to Saudi kitchens is no longer a simple import-export transaction. It's a multi-step process that involves local designers, technicians, and logisticians—each playing a role in creating jobs.
Take Coloria, for example. As a saudi arabia custom furniture supplier and building materials expert, the company doesn't just ship appliances from factories in China to Saudi ports. It works with local design firms to adapt products to Saudi preferences: larger refrigerators for extended family gatherings, ovens with settings for traditional dishes like kabsa, and energy-efficient models to align with the kingdom's sustainability goals. "A refrigerator that works in Beijing might not work in Jeddah," says Zhang. "Local designers help us tweak everything from size to functionality, ensuring our products feel 'made for Saudi'—not just 'shipped to Saudi.'"
This focus on customization has led to the growth of local design studios. In Dammam, a small firm called "HomeCraft Design" now employs 8 designers, all Saudi nationals, who collaborate with Coloria on kitchen appliance layouts for residential projects. "Before, we only did basic interior design," says the firm's founder, Lina al-Zahrani. "Now, we're working with 3D modeling software to integrate appliances into custom kitchen cabinets. It's a specialized skill, and Coloria trained us for free. Now, we're bidding on projects we never could have dreamed of."
| Job Sector | Local Employment Growth (2020-2025) | Key Roles Supported |
|---|---|---|
| Design & Customization | +45% | Kitchen Layout Designers, 3D Modelers, Product Adaptation Specialists |
| Installation & Technical Support | +60% | Appliance Technicians, Electrical Engineers, On-Site Supervisors |
| Logistics & Supply Chain | +35% | Warehouse Managers, Delivery Coordinators, Quality Control Inspectors |
| After-Sales Service | +50% | Customer Support Agents, Repair Technicians, Warranty Specialists |
Installation is another area where jobs are booming. In Riyadh, Coloria runs a training center that teaches Saudi technicians how to install and repair its kitchen appliances. Over the past three years, the program has graduated 200+ students, 90% of whom now work full-time. "We start with basics: electrical safety, product specs, troubleshooting," says the center's trainer, Khalid al-Harbi, a former electrician who was trained in China by Coloria's technical team. "By the end, they can install a smart oven in under an hour and fix common issues on the spot. These skills are in high demand—construction companies are always calling us for graduates."
Ahmed al-Mansoori, the engineer we met earlier, was one of the center's first graduates. "The training was intense—six months of classes and hands-on work," he recalls. "But on my first day at work, I installed a commercial-grade refrigerator in a hotel kitchen, and the head chef shook my hand and said, 'You did this better than the last guy from Europe.' That pride? You can't put a price on it."
Saudi Arabia's Vision 2030 isn't just about jobs—it's about sustainable jobs. As the kingdom moves toward its "Net Zero by 2060" goal, there's growing demand for sustainable products that reduce energy use and carbon footprints. Chinese kitchen appliance manufacturers, long leaders in energy-efficient technology, are stepping up—and in doing so, creating a new wave of "green jobs" in Saudi Arabia.
Coloria's line of energy-efficient kitchen appliances, for example, includes refrigerators with inverter compressors (using 30% less energy than standard models), induction cooktops that cut electricity use by 50%, and solar-powered water heaters. To promote these products, the company has partnered with Saudi Arabia's Ministry of Energy to train "Sustainability Consultants"—local experts who advise construction companies and homeowners on choosing eco-friendly appliances.
"I didn't even know what 'inverter technology' was five years ago," says Fatima al-Sayed, a Sustainability Consultant based in Jeddah. "Now, I'm teaching architects how to calculate energy savings for their projects. Last month, I helped a hotel chain switch to solar-powered appliances, and they'll save over 200,000 SAR annually on electricity. That's not just good for the planet—it's good for business. And my salary? It's double what I made in my old office job."
These green jobs aren't limited to consulting. Coloria has also invested in a local assembly plant in Jubail, where it assembles solar-powered refrigerators using parts sourced from China and Saudi Arabia. The plant employs 45 Saudi workers, from assembly line technicians to quality control inspectors. "We started small—just 10 workers in 2021," says plant manager Abdullah al-Rashid. "Now, we're producing 500 refrigerators a month, and we're expanding to include ovens next year. Every worker here has a career path: technicians can move into supervision, inspectors into quality management. This isn't just a factory job—it's a career."
Kitchen appliances don't exist in isolation. They're part of larger home and commercial spaces, often designed with custom furniture and fixtures. This is where whole-house customization comes in—and it's another area driving job growth in Saudi Arabia. Coloria, with its "one-stop" approach, offers everything from kitchen cabinets to custom wardrobes, and it's working with local carpenters and craftsmen to bring these designs to life.
In Mecca, a carpentry workshop run by Hassan al-Turki now specializes in building kitchen cabinets that perfectly fit Coloria's appliances. "Before, we made generic cabinets—whatever the customer drew on a piece of paper," al-Turki says. "Now, Coloria sends us 3D models of their appliances, and we build cabinets to match exactly. The precision is higher, but so is the demand. We've gone from 3 workers to 15 in three years, and we're opening a second workshop next month."
This collaboration between global suppliers and local artisans is key to Vision 2030's goal of preserving Saudi culture while driving modernization. "Our customers want kitchens that feel 'Saudi'—warm, spacious, built for family gatherings—but with the latest appliances," says al-Turki. "Coloria's customization options let us blend tradition and technology. For example, we use traditional Saudi wood carvings on cabinet doors, but inside, there's a smart oven with a 'kabsa mode.' It's the best of both worlds."
The ripple effect of this customization extends beyond carpenters. In Riyadh, a local logistics company now specializes in delivering Coloria's appliances and custom furniture to construction sites, employing 25 drivers and warehouse staff. In Medina, an e-commerce platform has launched to sell Coloria's products online, creating jobs in digital marketing and customer service. "It's like a spiderweb," says Zhang. "One product line creates jobs in design, manufacturing, delivery, sales, and support. That's the power of a one-stop solution."
As Saudi Arabia continues to grow—with new cities like NEOM rising from the desert, and existing cities expanding—demand for building materials and kitchen appliances will only increase. And with companies like Coloria committed to localization, the job market will grow right alongside it.
"Our goal isn't just to sell products," says Zhang. "It's to build a ecosystem where Saudi talent thrives. In the next five years, we plan to train 500 more technicians, open two more assembly plants, and partner with 100 local small businesses—carpenters, designers, logistics firms. Because when our partners succeed, we succeed."
For Ahmed al-Mansoori, the future looks bright. "I'm now training my own team of technicians, and I'm mentoring a young Saudi woman who wants to be an engineer," he says. "Vision 2030 talked about 'empowering the next generation.' Well, this is it. I'm not just building kitchens—I'm building futures. And that's the real impact of Chinese kitchen appliances in Saudi Arabia: not just appliances, but opportunities."
In the end, the story of China's kitchen appliances in Saudi Arabia isn't just about trade. It's about partnership—between nations, between companies, and between people. It's about a refrigerator in Riyadh creating a job for a young engineer, a solar-powered oven training a sustainability consultant, and a custom kitchen cabinet supporting a family in Mecca. It's proof that when global innovation meets local ambition, everyone wins.
Recommend Products